FSB completes three-year B2B transformation process

FSB has discontinued its white label business to complete its transformation into a B2B only technology service provider.

FSB has discontinued its white label business to complete its transformation into a B2B only technology service provider.

FSB has discontinued its white label business to complete its transformation into a B2B only technology service provider. 

Starting in 2019, following the firm securing a multi-million growth investment from private equity group Clairvest, FSB triggered a three year plan to transform its business into an end-to-end B2B software supplier operating model. 

Dave McDowell, Chief Executive Officer at FSB, said: “The completion of our three year journey to become a pure B2B gaming technology and services provider truly heralds a new era for us at FSB.

“This transformation has been our end goal since we secured major investment from Clairvest in 2019 and over the last couple of years we’ve collaborated closely with our white label partners while they secured independent banking facilities, successfully obtained their own remote operating licences and ultimately transitioned to assume their own regulatory responsibilities.

“Our platform technology products, headlined by our award-winning omnichannel sportsbook, have been the bedrock for our growth over the last 18 months and we now look forward to expanding these trusted services further across regulated markets in multiple global regions in the months and years ahead.”

This corporate goal was obtained recently after the UK’s independent bookmaker JenningsBet became the final client to exit FSB’s licensed B2C white label business.

The evolution comes at a time where FSB is witnessing, what it labels as, “rapid growth” for the provider following market entry achieved in the US, as well as multiple partnerships formed in the newly regulated Ontario igaming market and its WLA relationship in Europe via the Hungarian National Lottery back SZRT Slovakia.

Author: Ava Harvey