Lucky Games secures ‘key customer integrations’ via ReelNRG acquisition

Lucky Games secures ‘key customer integrations’ via ReelNRG acquisition

LL Lucky Games has sealed its acquisition of ReelNRG, following the completion of due diligence. 

Purchased for SEK 8,250,000 (£667,240), the transaction will consist of 2,500,000 shares at an issue share price of SEK 3.30 (£0.27).

Speaking on the acquisition Mads V. Jørgensen, CEO of LL Lucky Games, commented: “This is a big step for Lucky Games where we consolidate our position as a truly independent gaming studio focused on the regulated markets. 

“With another strategic acquisition, we are generating additional turnover through new revenue opportunities which will lead to the development of our profitability.

“The acquisition of ReelNRG secures key customer integrations and licences and adds new casino games to our already strong product portfolio, along with our new development team in India. 

“We are very excited and proud of the acquisition, and it is an honour to welcome them to Lucky Games.”

Following the acquisition, ReelNRG will continue to operate independently, however, Lucky Games stated it will utilise synergies between the two in the form of cross-selling, cost optimisation, and the possibility of sharing technology and licences in the future. 

ReelNRG is a London-based game studio group, which has developed and built its own technology and established strong distribution in the UK and other regulated markets under UKGC, MGA and Gibraltar licences.

Author: Ava Harvey