OnAir Entertainment to open Romania studio in later this year

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After receiving the green light, OnAir Entertainment is set to begin construction on a studio located in the Romanian capital of Bucharest.

Set to broadcast games intended for operators licensed in Romania and Italy, the live casino content provider expects to cut the ribbon in Q4, with operators ‘already showing significant interest’ in adding titles to the lobbies once they become available. 

Whatsmore, the opening of the Romania studio will be followed by two more in the fourth quarter this year and Q1 2023 respectively.

Mathijs Beugelink, Head of Operations at On Air Entertainment, stated: “OnAir has quickly emerged as a leading live casino provider and network, and opening a studio in Romania forms part of wider plans to continue to grow at pace.

“This really will be a state-of-the-art studio that will allow us to create and broadcast the most entertaining and engaging live dealer content right from the heart of Bucharest.

“We are also thrilled to be bringing jobs and employment to the country as we look to build out a team of 350 people to run the studio and deliver the unrivalled player experience that we have built our reputation on.”

Run by 350 staff including studio managers, technicians and dealers, the studio will contain 30 tables for both blackjack and roulette, with each set against backdrops that have been designed to “capture the atmosphere of a land-based casino floor”.

Having launched its first blackjack table in November 2021, OnAir network is also certified in regulated markets including the Isle of Man, the UK, Greece, Ontario, Latvia, Sweden and Malta – with launches in Denmark and the Netherlands in the coming weeks.

“The Romanian and Italian markets are incredibly exciting for operators as both offer significant untapped potential,” added Dejan Loncar, Head of Business Development at On Air Entertainment.

“There is certainly an appetite among players to access live casino games and that is the driving force behind opening this studio in Romania with game hosts that are native to the country and to Italy in order to provide truly localised content for both markets.”

Author: Ava Harvey